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SOLD WITHOUT GUARANTEE: THE PROMISES AND THEIR OPPOSITES

  • Writer: Madhukar Dama
    Madhukar Dama
  • May 22
  • 4 min read

From the moment you're born, every direction you face has a billboard.

Every billboard has a promise.

And every promise comes with a condition, but never a guarantee.

They say:


Go to temple — find peace.


Go to school — become wise.


Go to college — get a job.


Get married — never feel alone.


Work hard — secure your future.



But what you end up with is often the exact opposite.


This essay is not about failure to deliver.

It’s about a system designed to lie, profit from your trust, and blame you when it collapses.



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PART 1: CHILDHOOD — DREAMS START EARLY


1. Temple Promised Peace


What they said: “Pray, surrender, obey rituals — you will find peace.”

What you got: Fear of sin, guilt for pleasure, and a lifelong dependence on rituals.

Guarantee? None.

Opposite delivered.



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2. Parents Promised They Know What’s Best


What they said: “You’ll thank us when you grow up.”

What you got: Emotional wounds, fear of disapproval, and belief that love must hurt.

Guarantee? None.

Opposite delivered.



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3. School Promised Education


What they said: “Attend, obey, score — and you’ll become intelligent.”

What you got: Obedience, memorization, fear of failure, loss of curiosity.

Guarantee? None.

Opposite delivered.



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PART 2: YOUTH — THE BAIT AND SWITCH


4. College Promised a Job


What they said: “This degree is your entry to success.”

What you got: Debt, disillusionment, underemployment, unpaid internships.

Guarantee? None.

Opposite delivered.



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5. English Promised Respect


What they said: “Speak English and you’ll rise above.”

What you got: Mockery of your accent, shame of your roots, and inferiority complex.

Guarantee? None.

Opposite delivered.



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6. Love Promised Happiness


What they said: “Fall in love and your pain will disappear.”

What you got: Possessiveness, expectations, heartbreak, betrayal.

Guarantee? None.

Opposite delivered.



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PART 3: ADULTHOOD — THE TRAP SETTLES IN


7. Marriage Promised Companionship


What they said: “You’ll never be lonely again.”

What you got: Lonely silence, forced compromises, cold fights, emotional isolation.

Guarantee? None.

Opposite delivered.



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8. Children Promised Purpose


What they said: “Have children — they give your life meaning.”

What you got: Sleepless nights, financial stress, loss of freedom, generational guilt.

Guarantee? None.

Opposite delivered.



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9. Jobs Promised Stability


What they said: “Work sincerely and life will be secure.”

What you got: Layoffs, anxiety, targets, burnout, loss of identity.

Guarantee? None.

Opposite delivered.



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10. EMIs Promised Ownership


What they said: “Own a home, be proud.”

What you got: Lifelong debt, zero liquidity, and fear of losing it all.

Guarantee? None.

Opposite delivered.



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PART 4: SOCIETY — THE INSTITUTIONAL DECEPTION


11. Democracy Promised Freedom


What they said: “Your vote matters.”

What you got: Fake choices, dynastic politics, control in the name of representation.

Guarantee? None.

Opposite delivered.



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12. Religion Promised Salvation


What they said: “Follow blindly, suffer now, enjoy later.”

What you got: Divisiveness, superstition, wars, hatred.

Guarantee? None.

Opposite delivered.



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13. Law Promised Justice


What they said: “Justice is equal for all.”

What you got: Delays, corruption, complexity, protection for the powerful.

Guarantee? None.

Opposite delivered.



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14. Goodness Promised Respect


What they said: “Be kind. You’ll be valued.”

What you got: Exploitation, invisibility, mocked as weak.

Guarantee? None.

Opposite delivered.



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PART 5: HEALTH & APPEARANCE — THE CRUELEST LIES


15. Doctors Promised Cure


What they said: “Trust us. This medicine will help.”

What you got: Side-effects, chronicity, dependence, new diseases.

Guarantee? None.

Opposite delivered.



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16. Fitness Promised Strength


What they said: “Get fit, live longer.”

What you got: Injuries, obsession, burnout, body dysmorphia.

Guarantee? None.

Opposite delivered.



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17. Cosmetics Promised Beauty


What they said: “Fairer, smoother, younger — guaranteed.”

What you got: Insecurity, addiction, hormonal issues, disappointment.

Guarantee? None.

Opposite delivered.



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PART 6: OLD AGE — THE FINAL BETRAYAL


18. Insurance Promised Safety


What they said: “Be prepared for emergencies.”

What you got: Fine print exclusions, rejections, endless forms.

Guarantee? None.

Opposite delivered.



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19. Retirement Promised Peace


What they said: “Work hard now, rest later.”

What you got: Ailing body, rising costs, loneliness, fear of dependence.

Guarantee? None.

Opposite delivered.



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20. Legacy Promised Immortality


What they said: “Make a mark, and you’ll live on forever.”

What you got: Oblivion. Forgotten as quickly as the next trending reel.

Guarantee? None.

Opposite delivered.



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THE UNDENIABLE PATTERN


PROMISE REALITY


Peace Fear, guilt, dependency

Education Conformity, dullness

Job Rejection, instability

Love Possessiveness, pain

Marriage Loneliness, conflict

Parenthood Stress, sacrifice

Stability Insecurity

Freedom Manipulation

Justice Delay, denial

Cure Dependency

Beauty Insecurity

Retirement Disease, irrelevance

Legacy Disappearance




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FINAL WORD


The system doesn’t just fail to deliver —

It delivers your opposite and blames you for the outcome.


You’re told:


“You didn’t believe enough.”


“You didn’t work hard enough.”


“You weren’t lucky enough.”



But the truth is:

You were trapped from the start.


The lies were wrapped in noble language.

The betrayals came with applause.

And every broken promise fed another industry.



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You bought a dream.

You got a contract of lifelong struggle.

And the fine print said:

“NO GUARANTEE.”




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LIFE IS EASY

Survey Number 114, Near Yelmadagi 1, Chincholi Taluk, Kalaburgi District 585306, India

NONE OF THE WORD, SENTENCE OR ARTICLE IN THE ENTIRE WEBSITE INTENDS TO BE A REPLACEMENT FOR ANY TYPE OF MEDICAL OR HEALTH ADVISE.

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